Im new to the line of SEO work.
My boss wants me to optimize pages already created from our website for Google.
I've tried a million different ways to switch the content around and change words, anything to increase the percentage of prominence. All attempts have failed. The density is increasing and the lack of change in prominence is practically giving me a brain aneurysm!
I've been using the ranks.nl spider tool to check stats.
Does anyone know of any tools that can help me to increase the prominence levels while using the website layout that he prefers?
In other forums, I'm getting a lot of responses saying that prominence is NOT important, and to worry about the quality of the content and readability and NOT prominence. I am not interested in hearing this as my boss wants a page perfectly optimized in every aspect possible. I understand that many people have many different opinions on what is important and what isn't, but I'm looking for help to support HIS opinion so that I can get my job done.
Any advice is helpful and insanely appreciated! Thanks!