Member Avatar for neha01

How build a profile and what are the tips for busines marketng. Please share your views.

Edited by canadafred because: wrong forum
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Several replies here cover getting a presence and building connections. To move past "set up" and actually get business from LinkedIn, treat your profile and activity as a small marketing funnel: attract the right visitors, quickly prove you can deliver, then convert with a low-friction next step. This builds on suggestions from , and while focusing on measurable outcomes.

Make your personal profile work like a landing page: use a buyer-focused headline (who you help + main result), an About that opens with a one-line value proposition, and a short set of proof points. Feature a one-page case study or short demo in the Featured area so visitors can validate results without scrolling. Point every profile link to a single LinkedIn-specific landing page and tag it with UTM parameters so you can attribute leads.

Post with purpose, not frequency. A simple cadence that works: two short result-led updates per week, one document/carousel or short case study monthly, and one longer article every 4–6 weeks. Encourage 2–3 teammates to reshare key posts within 24 hours to multiply reach. Track impressions, CTR, leads and cost-per-lead; stop tactics that create visibility but no contacts.

When you prospect, personalise: reference a specific insight, state the value in one sentence, then offer a low-friction CTA (15‑minute call or checklist). For paid tests, run small, tightly targeted campaigns and compare CPL to other channels. Quick checklist: focus on outcomes, use proof first, measure everything, and avoid mass, impersonal outreach. This turns profile activity into predictable business results.

Recommended Answers

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Member Avatar for mayaestat

You can create company page in linkedin as well as company profile, joined new groups releated to your business, joined connetion as well as gain followers for the page. by this way you can do the marketing through linkedin.

Member Avatar for jobtardis

Linkedin one of business related social networking sites..

Member Avatar for mrunmayeeD

The trick is to use all of LinkedIn's little secrets and features so you can make full use of the popular social network. Here are some of LinkedIn features to be aware of.
- Mentions
- Linkedin search
- Company pages
- Get introduced
- Linkedin signals

Edited by happygeek because: spam link deleted
Member Avatar for dotspiders

Hi Neha, Now a days people using linkedin as a Recruitment website. Most of the people searching the jobs through Linkedin. So try to update your business page with the services. Try to update the business page with the correct details and invite people to join in your network. Try to add your niches also.

Member Avatar for pelle12

Hi,

Just add relative linkedin connections and talk to those people because they can be a potential client/s to your business.

Regards,
JP

Member Avatar for Smiti

Same for me also because i haven't twitter account any one share your ideas about twitter,tips and techniques for social media marketing on twitter

Member Avatar for Smiti

what are the various features of twitter and its importance in social media marketing,how to drive traffic or to promote the website,do share your experience regarding this

Member Avatar for Member #1096669

Actually , it is better to create company page to do marketing

Member Avatar for Amol555

you can create your company page add relavent groups and use this account for promotion marketing, connect with other business profiles.

Member Avatar for mishainfotech11

First make a company page if not on LinkedIn. Then optimize it accordingly. Look for the people, companies and groups associated to your business in order to prvide exposure to your business.

Member Avatar for markharris

Make profile, page and use it properly for business

Member Avatar for Ravi Rajput

If you want to increase your business on linkedIn than you will have to post good information in your profile in relevant category.

Member Avatar for alex_161

alright

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