You can create company page in linkedin as well as company profile, joined new groups releated to your business, joined connetion as well as gain followers for the page. by this way you can do the marketing through linkedin.
The trick is to use all of LinkedIn's little secrets and features so you can make full use of the popular social network. Here are some of LinkedIn features to be aware of.
- Linkedin search
- Company pages
- Get introduced
- Linkedin signals
Hi Neha, Now a days people using linkedin as a Recruitment website. Most of the people searching the jobs through Linkedin. So try to update your business page with the services. Try to update the business page with the correct details and invite people to join in your network. Try to add your niches also.