I am starting a new website and I want to get revenue from that

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For — a concise, practical summary that complements ’s pointer to the AdSense terms. AdSense’s Program Policies are the primary authority: sites must follow Google’s publisher policies (content restrictions, technical/placement rules, and rules against invalid traffic). Noncompliance can lead to ad serving being limited or an account being disabled. ()

Essential pre-application checklist (baseline items reviewers look for):

  • High‑quality, original content and clear site structure (not scraped or “thin” pages).
  • Easy navigation plus About, Contact and a visible Privacy Policy.
  • Proof you own/edit the site (access to the HTML/source) and use a stable domain.
  • No prohibited content (adult, pirated material, illegal instructions, etc.).
  • No incentivizing clicks, no clicking your own ads, and no paid-to-click/auto‑surf traffic.
  • Reasonable ad:content ratio (avoid pages where ads dominate or pages created only to host ads).

These are the practical rules Google highlights when deciding approvals and enforcement; make these items obvious before applying. ()

If a page or account gets flagged: act quickly. Use the Policy/Alert messages in AdSense, remove or fix the offending content, and request a review only after issues are corrected. Accounts suspended for invalid traffic or repeated policy violations can be temporarily suspended or permanently disabled, and Google may withhold earnings related to violations. Monitor traffic sources (Analytics/Search Console) and block/stop any suspicious traffic before reapplying.

Short notes: don’t rush the application; it’s better to publish steady, useful content and clear site signals than to try to game fast approval.

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