Member Avatar for lptrendin

Will our keyword ranking decrease, whenever google gets updated??

  • 16 Contributors
  • 18 Replies
  • 321 Views
  • 1 Month Discussion Span
  • Latest Post Latest Post by sisindia

Dani AI

Generated

Short answer: yes — keyword positions often move when Google updates, but a drop isn’t automatically a “penalty.” It can be (a) an algorithmic re‑ranking after a core/spam update, (b) a manual action, or (c) normal competitive/local/personalized changes. , , and are right that link and content quality matter, but the first step is diagnosis before making big changes. See Google’s Search Essentials for the quality and spam basics. (Google Search Essentials). (developers.google.com)

Practical first steps (quick checklist):

  • Check Google Search Console Performance to see exactly which pages/queries and dates dropped; export and compare ranges. (Search Console guide). (developers.google.com)
  • Check Security & Manual Actions in Search Console — a manual action will be reported there and requires fixes + a review request. (developers.google.com)
  • Compare the drop date with known Google updates (use an industry tracker like Moz’s update history). (Moz update history). (moz.com)

If the problem looks backlink‑related: run a backlink audit (Ahrefs/Moz/Semrush), review anchor‑text distribution and sudden spikes, and only consider a disavow after a careful removal effort or if you have a manual action. (Backlink audit guide). (ahrefs.com)

On‑page & technical checks you must do: refresh thin/outdated pages, confirm content matches search intent (E‑E‑A‑T), fix Core Web Vitals and mobile issues, and clean up site structure — these all affect re‑ranking after updates. See Google’s guidance on Core Web Vitals and page experience. (Core Web Vitals). (developers.google.com)

Notes: don’t panic during a rollout (many updates take 1–3 weeks to settle); document any fixes you make and monitor 30–90 days. If a manual action appears, follow the Search Console remediation steps; otherwise iterate on content and link quality and track recovery. (developers.google.com)

Recommended Answers

All 18 Replies

Member Avatar for iqcomtech

yes, its according to the work we have done. If we done a good job we will see some improvement. If not google will punish our keyword, and also it may decrease. It depends on the quality backlinks and traffic of the website.

Member Avatar for Deepanshu_1

It depends! if your page is not according to google guideline and the google update, you are targeting for the specific keyword, it may loose rank.

Member Avatar for mindstreak

It depends upon the strategy and work seo process done for the website.These updates mainly cause damages to the websites having low quality link buidling,spammed websites,black hat using websites.High quality seo link building wont affect the keywords rankings.

Member Avatar for janeleonard

It depends on your site and its backlinks. If you plan a good SEO then it will never have a dratistic effect on the rankings!!

Member Avatar for canadafred

A web page's rankings vary continuously dependant on many factors, mostly a reflection of the actual content of the page but also significantly because of localization and personalization.

Member Avatar for lptrendin

I have seen my keywords ranking decreasing....even after regularly doing off page SEO. Does it neccesary to do on page optimization also??

Member Avatar for AffineMesh

Some forms of off page SEO can produce a negative effect on ranking. What have you been doing exactly?

Member Avatar for iqcomtech

Yes google update will brings decreas in the keyword ranking. Its because of many reasong that is your competitor may work better than you. And you may not do some regular off page work.And your site traffic may decrease,you may not have some good quality backlinks. these all will brings a change in keyword ranking.

Member Avatar for bestindiatours

whenever a google updates come out its update hit website with low quality content and the website with the low qualiy or the bad and the broken link site if your work niche of your site and the links are the ood quality then you don't need to worry with the any update of the google

Edited by bestindiatours because: word change
Member Avatar for Kelly Burby

Well, no its doesn't works the way like that yes keyword ranking decrease after the updates but sometimes it'd only because of the Google dance as after the algorithm updates refreshing is takes place which means change in keyword ranking but there are also some other cases where the change in position is observed and that's only if you've been using black hat tricks to get yourself over the top !!

Member Avatar for Glenn Rodgers

Do not over do off page of your website try to build link with informative content or comment and your link should be relevant and related to the your website's flavor and try to create variation of anchor text links.

Member Avatar for Coloradojaguar

Keyword ranking can go up and down. Even with local SEO you may have some competitors who are working the same market and vying for positions on the same keywords. It is important to keep practicing SEO via the best recommendations made by Google. If you try to gain quantity over quality you are putting your efforts at a disadvantage.

Member Avatar for OtisGross

More likely yes. Or it can also improve. It really depends if you have coped up with Google's algorithm or if you have violated them. Doing rigid research about the topic through seo blogs can help you improve your knowledge and skill in SEO.

Member Avatar for OTS

keyword ranking is depending on submission and quality work means no spamming work,u should use only organic seo.

Member Avatar for Kelly Burby

can you tell us actually what type of submissions you are talking about? Are you talking about directory submissions or Article Posting or maybe something else ???

Member Avatar for wikads

When contents in the website are fresh and unique, properly done on-page optimization and off-page optimization, you will never going to loose your rankings.

Member Avatar for Base_1

Imagine you have a tumbler to fill water, if you fill full it may overflow or if you fill low its very little not useful, so you have to see and fill it. Just like the example for good results in SEO dont do over or less optimization, be careful and do useful optimization.

Member Avatar for sisindia

Stick to the simple rule of Inbound marketing as "Optimize your Online Channels to become what your targetd audience want to consume " And Thus you can overcome the fear of getting penalized by Google.

Be a part of the DaniWeb community

We're a friendly, industry-focused community of developers, IT pros, digital marketers, and technology enthusiasts meeting, networking, learning, and sharing knowledge.