The most effective strategies for SEO are as follows.
Unique content: Upload unique and informative content on your website about your services and your product. Do not copy from other websites. Use copyscape to check plagiarism. Interlink your articles with each other on different pages on your website.
Make blogs of your website and share those links on different social media platforms. Build links to your website by submitting them into different directories like Dmoz, yellowpages etc.
Make social media pages and share your services on each platform like, Facebook,