what is the main purpose of using keyword in seo?

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What do you mean using keywords? As in meta tags? AdWords? Optimizing for specific queries? In what way do you mean using keywords?

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What do you mean using keywords? As in meta tags? AdWords? Optimizing for specific queries? In what way do you mean using keywords?

SEO keywords are the key words and phrases in web content that make it possible for people to find your site via search engines. A website that is well optimized for search engines "speaks the same language" as its potential visitor base with keywords for SEO that help connect searchers to your site.

Leading purpose of by keywords to optimize the full site through a simple word that word mentioned as Keyword. Because it is quite hard to recall all sites which are offer that capability. Means if we take to check dresses then it is difficult to recollect all sites which are associated to that keyword. So we kind dress on the search engine before the Search engine returns the result associated to that products..

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