Member Avatar for MktgRob

Sometime tomorrow, Microsofts Live Search will be replaces by BING! Many have said that this is Microsoft's attempt to know Google from the top of the search engine world but Ballmer and the boys and girls in Redmond deny this. What do you think and how may this alter your company's SEO strategy?

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A major search-engine relaunch changes more than a logo — expect new SERP features, different snippet layouts and shifts in referral traffic. Triage work in the first 48–72 hours will limit surprises: verify ownership in the engine’s webmaster console, snapshot your highest‑value landing pages (by traffic and conversions), and prioritize fixes that protect those pages.

Practical checklist to run now:

  • Verify the site in the search engine’s webmaster tools and submit an XML sitemap (see the standard at https://www.sitemaps.org/protocol.html).

  • Run a full crawl (Screaming Frog, Sitebulb or similar) and fix canonical, redirect and 4xx/5xx issues.

  • Ensure canonical tags and meta robots are used correctly; for example:

    <link rel="canonical" href="https://example.com/your-page" />
<meta name="robots" content="noindex,nofollow" />

  • Add or audit structured data for rich results (use schema.org types such as VideoObject when appropriate — https://schema.org/VideoObject).

  • Review title/meta descriptions to produce clearer search snippets and improve CTR.

For video or sensitive content (the concern raised by ): supply explicit video metadata (video sitemaps and VideoObject markup), control embedding and preview behavior at the host level (X-Frame-Options / Content-Security-Policy), and use X-Robots-Tag headers to prevent indexing of binary files when needed:

X-Robots-Tag: noindex

Finally, monitor analytics and search-console reports for changes in impressions, clicks, and crawl errors; track referrer shifts as suggested; and treat this as an opportunity to diversify traffic sources (a point aligned with ’s competitive view). Assign owners, run a second crawl after 72 hours, and iterate based on measured impact rather than speculation.

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Member Avatar for ithelp

Sometime tomorrow, Microsofts Live Search will be replaces by BING! Many have said that this is Microsoft's attempt to know Google from the top of the search engine world but Ballmer and the boys and girls in Redmond deny this. What do you think and how may this alter your company's SEO strategy?

I see live.com is redirecting to bing.com . Hope to see less crap search result from bing , may be it is developed from scratch , search algortihm used in live.com might be also scrapped.

Member Avatar for Flower

Microsoft launches a new look to live through Bing with new strategy to beat Google but it is not so easy.

Member Avatar for MktgRob

Microsoft launches a new look to live through Bing with new strategy to beat Google but it is not so easy.

There is one interesting development to the Bing story that will already require a modification to the algorithm. It seems that when you search for videos, Bing allows you to view a small piece of the video while still in the search results, prior to entering the specific site. This is for any videos, so anyone who types in a porn-related search term for videos will be able to watch a portion of the video without entering the site. This turns Bing into a mini-porn site and in some cases may circumvent the age filters the sites are required to put up to keep kids out.

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