Who would have guessed that would be a keyword a week ago?

Bowsette? Huh?? I wouldn't guess it would have a meaning today.

It's something that came out of nowhere. From near zero (actually zero) to millions of searches.

To me this just another example how things happen and maybe all this moves too fast for most of us.

well Miyamoto won'be be happy with all the bowsette memes floating around the web