Digital Marketing Forum

Research from ecommerce solutions provider SellerDeck (which used to be known as Actinic Desktop) has revealed the top ten ecommerce turn-offs that online retailers need to avoid at all costs if they are to turn clicks into sales.  At the very top of the avoid list comes insecurity. …

I blame [URL="http://twitter.com/scobleizer"]Robert Scoble aka scobleizer[/URL] for his 'First look at “revolutionary” social news iPad app: Flipboard' post which led to a flipping iPad app taking over Twitter for most of yesterday. Some 24 hours late, Flipboard has thankfully dropped off the trending top ten list at Twitter, although it's …

Think of apps and you probably think of your smartphone. After all, Apple pretty much built an iPhone empire around the concept of apps and users of Android and Windows handsets are just as hooked. Truth be told though, and this 'Age of Apps' has spread far beyond the smartphone …

New research published today by security vendor ZoneAlarm, the Facebook Child Safety Report, analysed what 600 kids aged between 10 and 15 and located around the world were up to Facebook. The end result reveals those common behaviours that increase the exposure of children to bullying online, predatory threat and …

With a billion members, active social circles and more than it's fair share of relative newbies to the world of online security, it should come as no surprise that Facebook continues to be the focus of much attention from those who would do you, your data and your bank balance …

Security researchers reveal ways that willy-waving Chatroulette users might be leaving themselves open to much more than accusations of just being dirty perverts as privacy attack scenarios are explored. [attach]15830[/attach]If you have ever been tempted, like so many male Chatroulette users, to show complete strangers the contents of your trousers …

As goes Google, so goes the rest of the universe -- or at least that's the fear this week after the start up-turned-giant-turned-common verb reported disappointing earnings that sent the Silicon Valley stock over a digital cliff after-hours Thursday. [ATTACH=right]15859[/ATTACH]The company pulled in 1.84 billion dollars for the quarter or …

[ATTACH=right]16062[/ATTACH]In case using a credit card or cash wasn't convenient enough, soon you'll be able to buy a Frappuccino using your phone at any Starbucks store. The coffee company announced this week it will be expanding its mobile payment program, which so far has only been available at select locations …

Google has announced the availability of more than 1000 ‘Google Gadgets’ that can be run on any web site, differentiating them from the existing desktop gadgets which could only work locally by way of the Google Desktop software or on a personalized Google homepage. These bits of cobbled together HTML …

Last week's Economist (July 16-20, 2010 issue) has an [URL="http://media.economist.com/node/16539424"]interesting story[/URL] on three large internet companies in Russia, China and Africa. That these three emerging regions have growing internet powers is interesting in itself, but there was something else in the story that caught my eye. Russian Internet giant, [URL="http://www.dst-global.com/"]DST[/URL] …

[URL="http://www.web-strategist.com/blog/2010/07/27/altimeter-report-the-8-success-criteria-for-facebook-page-marketing/"]Altimeter Group's recently released report[/URL] establishes eight criteria for measuring success with Facebook page marketing and used the criteria to measure thirty brands, finding that the majority aren't making the most of their Facebook pages.[ATTACH]16178[/ATTACH]Pamper's, Macy's, Kohl's and AXE, on the other hand, were brands successfully using Facebook marketing to …

The study of interactions in online game recently proved an 80-year-old psychological theory, confirming the idea that "a friend of my enemy, is my enemy." The theory is known as Structural Balance theory, which means "individuals tend to avoid stress-causing relationships when they develop a society resulting in more stable …

[ATTACH=RIGHT]16182[/ATTACH][URL="http://www.microsoft.com"]Microsoft[/URL] got some bad news this week when it found out that [URL="http://www.yahoo.co.jp/"]Yahoo Japan[/URL], unlike its U.S. parent company, will be partnering with [URL="http://www.google.com"]Google[/URL], rather than Microsoft's search engine, [URL="http://www.bing.com"]Bing[/URL]. The decision means that most of the Internet searches originating in Japan will use Google's search engine rather than Bing. …

[ATTACH=RIGHT]16207[/ATTACH]The [URL="http://disney.go.com"]Walt Disney Company[/URL] has acquired gaming company [URL="http://playdom.com"]Playdom[/URL], a major player in the field of online social gaming. Robert A. Iger, President and CEO, The Walt Disney Company, said in regards to the acquisition: “We see strong growth potential in bringing together Playdom’s talented team and capabilities with our …

[ATTACH=right]16190[/ATTACH]At a time when newspapers are having a hard time convincing people to pay for online access to their news, one site is having much better luck getting people to go online and pony up some cash to give directly to journalists who use the donations to then go out …

Lawmakers in Washington asked tech companies Tuesday whether they need to create legislation that would protect people's private information online. The Senate Commerce Committee took up the issue, asking representatives from Apple, AT&T, Facebook and Google if an online privacy bill is necessary. Those companies have all dealt with recent …

[ATTACH=RIGHT]16244[/ATTACH]Ron Bowes has been accused of hacking Facebook. But when he put the information for over a 100 million [URL="http://www.facebook.com"]Facebook[/URL] users into a 2.8 GB torrent stream on his website Skullsecurity.org, he didn't need to hack anything to get it - it was already publicly available on Facebook. All he …

Google recently has made a big play to take over the majority of the internet search business in the Japanese market as part of an aggressive campaign to shut Microsoft out; but Microsoft is not going to sit idly by while Google gains a virtual monopoly in Japan and they …

Forget all that stuff your parents taught you about not talking to strangers. One lucky user brought Twitter to its 20 billionth tweet over the weekend, an award as prestigious as being swept away in the confetti and balloons of being the 10,000th grocery market shopper. The momentous tweet was …

I'm not your average male shopper. I'll go to the department store and try on a bunch of clothes before I decide on what I want to wear. I'll try on 5 different pairs of jeans before I choose one. I want to get the one that fits me best …

[ATTACH=RIGHT]16625[/ATTACH][URL="http://flattr.com/"]Flattr[/URL] moved out of beta testing and opened to the public today. The social micropayments platform is intended to allow Internet content providers to collect money for their content in the form of tips, or small payments made to demonstrate approval or enjoyment of the content. With Flattr, users pay …

[ATTACH=right]16393[/ATTACH]Vonage, the voice over broadband service provider, [URL="http://pr.vonage.com/releasedetail.cfm?ReleaseID=496277"]announced today[/URL] the release of its new mobile app that provides free calls from mobile phones to other Facebook users with the same application. The new app, called Vonage Talk Free, marks the beginning of the company's attempt to reach a broader, and …

With Twitter now more than 100 million accounts strong, and with 50 million Tweets per day, you might be excused for thinking there's no stopping the micro-blogging network. Until, that is, you start exploring the darkside of Twitter. But is Twitter evil? [attach]16201[/attach]You only have to look at the IT …

DaniWeb recently attended the ANA Digital and Social Media Conference in New York City which brought into focus just how much social media has become a powerful marketing technique. With speakers from companies including RadioShack, Coca-Cola and FedEx, a powerful message was broadcast: social media used to be a thermometer, …

According to security experts at data governance outfit Varonis, 2013 will be the year of the salami attack. On the plus side, they also predict that the world will not come to an end on December 21st 2012. It's not just salami that your business needs to worry about in …

[ATTACH=RIGHT]16422[/ATTACH]Google's been looking for someone to fill its "Head of Social" role for several months now. Now, it's finally filled that vacancy from within by promoting Vic Gundotra, Google's VP of engineering. Originally the company had looked externally for someone to lead its efforts in social networking and guide those …

[ATTACH=right]16650[/ATTACH]In the wake of the [URL="http://www.daniweb.com/news/story302388.html"]Wikileaks scandal[/URL], the National Guard has announced new "[URL="http://www.ng.mil/news/archives/2010/08/081110-NGB.aspx"]social media guidelines[/URL]" for the nation's citizen soldiers. While a lot of the guidelines are the same sort of common sense, don't-embarrass-your-family's good name restrictions we might place on our teenagers' use of Facebook and MySpace, there's …

[ATTACH=RIGHT]16639[/ATTACH]Connect with old classmates, chat with friends...now book flights on Facebook. Delta Airlines added an application to its [URL="http://www.facebook.com/#!/delta?v=wall"]Facebook page[/URL] today that allows customers to search for flights, book them and share them with friends without navigating away from the Facebook page. For the first time, it seems an airline …

[ATTACH=right]16821[/ATTACH][URL="http://lindenlab.com/"]Linden Lab[/URL], the guys behind the wildly popular 3D virtual reality community [URL="http://www.SecondLife.com"]Second Life[/URL], confirmed details on Friday that they will be dumping Teen Second Life as a secondary stand alone project. [URL="http://teen.secondlife.com/"]Teen Second Life[/URL] will officially be closing its doors at the end of the year. However, teens will …

[ATTACH=RIGHT]16792[/ATTACH]Popular social news site Digg.com's parent company Digg Inc. is still looking for a new CEO, but the end of the search is near. In an interview, Digg co-founder Kevin Rose revealed that the field of candidates has been narrowed down to three possibilities and that he expects that the …

It's not unusual for a government IT department to warn its users about downloading malware onto their government-issued computers. It's more unusual, though, for the source of the malware to be the ads on the website of the newspaper of record. In July, the cyber security coordinators in the state …

I was extremely surprised (in a good way) with how my last forum thread turned out. I planned on Web 3.0 being a series of forum threads (now articles). In case you missed the last article, I discussed how Web 3.0 relies heavily on community/social oriented activity. In particular, I'm …

...but will users 'LIKE' it? Today, Namco Bandai Games, Inc. announced that they will be launching two made-for-Facebook games, [I]City of Football[/I] and [I]Treasure Abyss[/I]. With over half a million users on Facebook, it's become one of the most popular ways to advertise today. Namco Bandai plans to make full …

IT Security experts Barracuda Labs recently researched the business of selling Twitter followers to those companies which cannot wait to build organic follower growth. Despite the purchasing of Twitter followers being an explicit breach of the Twitter terms and conditions of use, punishable by the deletion of the account concerned, …

We're already heard about people being fired for calling in sick and then [URL="http://www.daniweb.com/news/post977333.html"]posting on Facebook[/URL]. Now a woman has lost her insurance. According to [URL="http://www.cbc.ca/canada/montreal/story/2009/11/19/quebec-facebook-sick-leave-benefits.html"]CBCNews[/URL], Nathalie Blanchard, 29, has been on leave from her job at IBM for the past year and a half after she was diagnosed with …

Since last fall, Google has either closed down or combined more than 30 different products. If you thought that was the end of the axe wielding, think again: another bunch of Google technologies are to bite the dust.  According to the General Manager of Global Enterprise Search at …

LiveJournal users are up in arms over a modification to the service that they say allows users commenting to their online journals to also post those comments on Facebook or Twitter, even if the journal is set up to be restricted only to the owners' friends. In response to the …

According to a new [URL="http://pewresearch.org/databank/dailynumber/?NumberID=1072"]study [/URL]from the Pew Internet & American Life Project, 21 percent of American adults do not use the Internet. And of those, 90 percent say they have no intention of using the Internet in the future. Among the non-internet users, 34 percent do have some relationship …

When I see an article starting with the sentence saying a company offering free software has urged people to start reaping the benefits of free software, I get this sinking feeling. I mean, they would, wouldn't they - it's a bit like Microsoft saying everyone should get the benefit of …

According to the Sunday Telegraph [newspaper yesterday](http://www.telegraph.co.uk/technology/facebook/9276699/Facebook-IPO-fight-back-begins-share-price-implausible-says-analyst.html ) "Morgan Stanley, Facebook’s lead financial adviser, ended the day with 162m shares, worth $6.16bn. Other banks including JP Morgan and Goldman Sachs also bought shares, ending the day with $3.2bn and $2.4bn holdings respectively" which is kind of worrying when you step …

[ATTACH=right]16757[/ATTACH]Facebook [URL="http://blog.facebook.com/blog.php?post=418175202130"]announced last night[/URL] its own location-based "check-in" app -- this being the social-networking site's response to similar applications like FourSquare, Gowalla and Brightkite. The new app, called [URL="http://www.facebook.com/places/"]Places[/URL], is available on the iPhone, with the latest version of the Facebook app, and through touch.facebook.com on mobile devices that support …

[ATTACH=RIGHT]16896[/ATTACH]Welcome to the new [URL="http://digg.com"]Digg[/URL], somewhat different from the old Digg. In version 4 of the popular news aggregator site, rolled out today to users, will the new features manage to renew the site’s popularity, reversing the trend which has dropped them from 30 to 25 million visitors per month …

A Google official has announced this morning that the search giant is back in action in China. Google, the second most popular search engine in China, behind Baidu, announced in January of this year that it would no longer censor its search results on the Chinese version of its website, …

While I can't imagine for a moment that Google is in danger of going out of business, with the searching masses marching elsewhere in dismay at various perceived privacy infringing issues. However, if you look at the media attention regarding just that, the privacy issue, then Google is going to …

I am getting rather fed up of seeing posts in the feeds of my Facebook Friends, including many who really should know better, advertising a supposed £175 value Tesco supermarket voucher giveaway. I say 'should know better' as the culprits have included technology journalists, computer magazine editors and IT consultants; …

It's now official, account passwords for the popular business social network LinkedIn have been compromised. Vicente Silveira, a director at LinkedIn, has confirmed that some of the passwords that were published online by a Russian hacking group "correspond to LinkedIn accounts". How many of the 161 million LinkedIn members have …

Google might be the biggest search resource on the Internet bar none, but it's far from perfect. In some areas it's actually worse than that, and simply fails to work at all. Now students at the University of Glasgow in Scotland are attempting to fill one of these search gaps …

How do consumers engage with marketers today and what does the future hold? Those were the questions posed by the Greenlight [Search and Social Survey](http://gossip.greenlightdigital.com/magazine/the-search-and-social-media-survey-edition-2012/ ). The answers might come as something of a surprise to those who had all but written off Google+ or think that Facebook couldn't be …

The United Nations Global Pulse, along with analytics software specialist SAS, has revealed how social media streams can be used as predictors of national unemployment line spikes. By analysing more than half a million blogs, forums and news sites, the researchers were able to determine how social media chatter more …

At least 55,000 Twitter accounts would appear to have been compromised in a breach perpetrated by members of the Anonymous hacking collective. Details of the accounts, including usernames and passwords, appeared across a total of no less than five pages at Pastebin yesterday.  However, appearances can often be …