[seo] Forum Topics

According to a recent [URL="http://www.techcrunch.com/2008/11/23/microsoft-to-rebrand-search-will-it-be-kumo/"]TechCrunch article[/URL], Microsoft is planning to rename its Live Search product, Kumar, which means cloud or spider in Japanese. What Microsoft needs to learn, and what the [URL="http://www.apple.com/getamac/ads/"]Get a Mac ads [/URL]have captured so well, is that it's not about PR or branding or the name …

It has been a long time coming, but Google has at last approached the Wiki concept for search. With the announcement of the SearchWiki tool, Google now has something that lets users have a fair degree of control over results and adds sharing into the search mix. Control such as …

It's been about a week now since the now infamous Motrin ad hit the air waves. It caused a social media firestorm the likes of which the internet might never have seen and that's saying something. If for some reason, you haven't heard, you can go to [URL="http://parenting.amuchbetterway.com/the-motrin-mom-videos/"]parenting.amuchbetterway.com[/URL] and see …

Was anyone else really looking forward to being able to use the much hyped Google Voice Search feature for the iPhone? I mean, you could not move for news about the thing in the blogosphere last week, even the New York Times ran with a story about it and there …

Google announced on Friday that it was adding on-demand indexing to its hosted Google Site Search product, giving customers the ability to instantly re-index a site after adding new content. This gives web site owners running Google Site Search much greater control over the indexing process than in previous iterations …

Google quietly introduced an audio search tool called[URL="http://labs.google.com/gaudi"] GAudi[/URL] this week in [URL="http://labs.google.com/"]Google Labs[/URL]. For now, Google is using to the tool for experimentation purposes to index political content on YouTube videos, but chances are they are exploring this for more than good citizenship points and will expand it at …

ZDnet's Deb Perelman asks if it's a good idea to ask IT job candidates to [URL="http://blogs.zdnet.com/careers/?p=178"]prove they've got the technical chops[/URL] to do the job they're after. You bet your server farm it is. Perelman says, "...increasingly, IT professionals are asked to take some sort of test when they go …

It looks like the browser wars may be hotting up as Microsoft has fired its salvo - it seems that by [URL="http://news.cnet.com/8301-1023_3-10020157-93.html?hhTest=1"]storing our previous search behaviors[/URL] it's going to beat Google at its own game. I guess this is a different approach. [URL="http://www.cuil.com"]Cuil[/URL] appears to be trying the 'if it …

If you have ever been vaguely interested in search beyond the simple 'where can I find x' type question, and perhaps more from an 'who is asking about y' or 'where is z the most popular' instead, then listen up. Google has announced the launch of [URL="http://www.google.com/insights/search"]Insights for Search[/URL] which …

Claiming to be the biggest search engine on the web is a pretty confident thing to do on the day that your search engine launches, but that is exactly what the creators of [URL="http://www.cuil.com"]Cuil[/URL] have done today. Combining the "biggest Web index" with "content-based relevance methods" whereby results are organised …

According to [URL="http://www.theinquirer.net/gb/inquirer/news/2008/07/25/microsoft-inks-deal-facebook"]reports[/URL] it looks like Facebook and Microsoft have agreed a deal which will see Microsoft Live Search integrated into the Facebook service. Along with the related advertising of course. This should come as no great surprise to anyone who watches the technology market for trends, as Microsoft had …

It has been a long time coming, and the subject of much online speculation as a result, but now Google has finally officially launched [URL="http://knol.google.com"]Knol[/URL]. Google seems to be positioning this as less alternative to, and more complimentary with, Wikipedia. "Knols are authoritative articles about specific topics" Google says "written …

[I]It's not always easy, And sometimes life can be deceiving, I'll tell you one thing, its always better when we're together ~Jack Johnson, Better Together. [/I] [URL="http://www.boston.com/business/technology/articles/2008/07/11/schmidt_independent_yahoo_better_for_competition/"]AP is reporting [/URL]this morning that Eric Schmidt, he being CEO of the great and almighty Google, thinks it would better if Yahoo! remained …

Code search company [URL=http://www.krugle.com/]Krugle[/URL] on July 8 will begin shipping Krugle Enterprise 2.3, an update to its code repository appliance that it claims now allows more fine-tuned searching, increased storage and search capacity and the ability to search using custom data fields. Krugle positions its enterprise search appliance as a …

I’ve been highly critical of many of Microsoft’s moves lately, mostly because they have felt like the awkward ramblings of a company one step behind the curve, but the other day Microsoft made, what in my view, is a smart play. They bought [URL="http://www.powerset.com/"]Powerset[/URL], a San Francisco-based semantic search company …

According to the official [URL="http://googlewebmastercentral.blogspot.com/2008/06/improved-flash-indexing.html"]Google Webmaster Central Blog[/URL] it would appear that much better Adobe Flash indexing is heading for Google. In fact, if the Googlebot engineers posting to that blog are to be believed, the ability to index textual content in SWF format files, including Flash, has already improved. …

Yesterday [URL="http://www.youtube.com/watch?v=2zFiu3aqfmg"]a (slightly) risqué ad[/URL] for JC Penney made the rounds on the internet. It depicted two teens getting ready for a date by timing how fast they could get dressed. At the end of the ad, the boy comes over to the girl’s house and they let the stern …

It has not been a good couple of weeks for Microsoft, at least not when it comes to how the online search space is fanning out anyway. Following on from the refusal of yahoo to take the Microsoft buy out bid seriously, comes the news that it is jumping into …

Google released a shiny new version of its hosted enterprise search product today that includes new custom indexing and a synonym dictionary. While they were at it, Google changed the name of the product to [URL="http://www.google.com/sitesearch/"]Google Site Search[/URL], which replaces the old (rather awkward) moniker Custom Search Business Edition. If …

American readers will have been delighted by l[URL="http://news.bbc.co.uk/1/hi/technology/7413099.stm"]ast night's announcement[/URL] ('last night' is relative, it was last night in the UK) that Microsoft is going to offer cash back on items bought through its partners from its search engine scheme. The idea completes a notion that began over a decade …

File under very strange but oh so true: Google has launched a bunch of new themes for the iGoogle personalised homepage by artists as diverse as Rolf Harris and Ronnie Wood. These iGoogle skins can be used freely to decorate and personalise your iGoogle homepage, apparently. I am not sure …

Mark Furber, MD of a UK strategic online marketing company called [URL="http://www.netcallidus.com"]NetCallidus[/URL], is warning anyone who might be listening that the publicly funded [URL="http://en.wikipedia.org/wiki/Quaero"]QUAERO European search engine research project [/URL]is doomed to failure. Expensive failure at that: Furber says that the project, hyped as at the Euro equivalent of Google …

According to the [URL="http://online.wsj.com/article_email/SB120776803032602423-lMyQjAxMDI4MDA3OTcwNjk4Wj.html"]Wall Street Journal today[/URL] Yahoo could be talking Google about the outsourcing of search advertising sales. This comes as, so the report suggests, as part of two pronged strategy to fight off the Microsoft acquisition threat. The other prong being a deal with AOL to combine Internet …

[URL="http://news.yahoo.com/s/pcworld/20080408/tc_pcworld/144243"]News is breaking[/URL] that the European Commission could push for laws to restrict the personal search data held by search companies to no longer than six months, after which it must be discarded. The EC Article 29 data Protection Working Party seems to be heading for a confrontation with search …

Figures released earlier by ComScore reveal that Google's web-search market share dipped Janurary to Feburay overall; even though the US share was up slightly. Google's lions share of the search world still sits at 62.8% though; down from 63.1% in Janurary. The number of searches going through Google is also …

The Cult of the Dead Cow, the infamous hacking collective, has released a Google hacking utility called Goolag Scan that brings the ability to search the information engine for web-based data that is normally hidden to anyone wannabe with a web browser and half a brain. It does this by …

The last few days have been interesting ones for those of us who have nothing better to do than follow online gossip and trends. Especially so when you consider that the big gossip in the world of search has been how some rather well known sites have seen their PageRank …

Labor Day weekend is a busy one for travelers. Families out shopping for back to school supplies, sun-worshipers heading back from the beach, and scores of backyard barbecues and college football games to attend, all make for some serious gas-guzzling out on the nation's highways. With gasoline hovering at $3 …

Microsoft has been keen to get me to take a look at a new experimental site launched to showcase the potential of its Silverlight technology. [URL="http://www.tafiti.com"]Tafiti[/URL], which apparently means 'do research' in Swahili, is the site in question. An exploration of two trends: search specialization and the Web 2.0 rich …

Ever since I interviewed Bradley Horowitz, Head of Technology at Yahoo!, 18 months or so ago I have been keeping a keen eye on pretty much everything the company does in the search realm. Not least because Bradley is a man with a real vision for the future of social …