415 Topics
 | I attended an alumni career networking event last year where one of the panelist's business was managing social media accounts for celebrities and brands? I have started to do research on this topic and would like to know where someone should start or look at? I know Ashton Kushner and …  |
| | I am working on developing a social media marketing strategy on Excel and thinking of everything and anything that can identify and strengthen the connection of the client's business in the social media community. So I have included: 1. Business Identity and branding - associated keywords and phrases. 2. Business … |
| | One pharmaceutical client of mine was very cautious of executing many social media tactics because of federal regulations. What legal concerns have you experienced in growing an online community? |
| | I wonder if Yahoo's new look will help increase visitors to the site and make it grow. What do you think? [url]http://mashable.com/2009/07/20/yahoo-homepage-makeover/[/url] |
| | Marketing plans usually include much more or much less than necessary. In your experience in creating marketing plans, what lessons have you learned? |
| | Many websites have Google Analytics as their web analytics tool. Though GA is easy to use, there are many features that require knowledge and experience. Thus, how would you prepare to learn GA as soon as possible? My tips are: 1. Create a GA account and add some of your … |
| | I recommend you to check out the video for Google Wave and sign up. [url]http://wave.google.com/[/url] It seems it will allow a form of monitoring Public Relations on your website - 2.0. From a SEO perspective, this may allow for monitoring your long tail keywords. What do you think? |
| | Some time ago, I started a thread about Freemium models as a way to entice visitors to sign up. Now, I saw this very interesting post on Mashable about the various business models online businesses use to grow their community. So what do you think? [url]http://mashable.com/2009/07/14/social-media-business-models/[/url] I am working with … |
| | Have you ever chronicled your site's or products launches and posted on Youtube? Has this approach helped increase the amount of targeted visitors to your site? Or are you planning to do so? Form an SEO and traffic perspective, it can be beneficial. |
| | I know it took hours to design and finalize on the type of business card I will buy that will represent a professional business image. At various networking events, I must have received a plethora of different type of business cards that dont even fit in the traditional business card … |
| | I saw a blog post on Brian Solis (Mr. PR 2.0 blog) about using mind maps to visualize your social media self. I am sharing this image because I know it can be very helpful in developing a social media strategy for your business. What do you think? |
| | Have you seen this page? [url]http://bingtweets.com/[/url] I thought it was a very nifty merge between the two. From a SEO perspective, I wonder how this search engine can cause a shift in how companies tweet. What do you think? |
| | I have monitored social media buzz on particular keywords and brands via qualitative measures and it is time consuming. I found some good approaches like: 1. Google Trends 2. Google Alerts 3. Going to Twitter Search Someone recommended Viral Heat. But its a pay service. But if it saves time … |
| | Hi I have grown a few online communities in the past and I noticed that if you are trying to plug a service or increase awareness of something through an online community, you also need to track a few metrics. For example on yahoo groups, I not only cared about … |
| | Have you used Google Trends to access keyword trends? I have used it and it was interesting to see the results for Michael Jackson on the day and time shortly after his death. The results correlate with news reports that Google and Twitter encountered slow connection due to excessive traffic. … |
| | Hi What do you think of the Freemium model? Most websites providing e-services provide a freemium model to entice visitors to become members and then upgrade for additional services. Even a few years ago, most e-services were pay or no service. Now, consumers expect a free service. What do you … |
| | Have you ever optimized your landing page? If so, how did you do it? Did you do a A/B split testing or just changed variables around your website intuitively? Which software do you use? |
| | In a few groups I belong to, I have seen very active discussion on members accusing posters that their posts were spams while the poster insist they are just informing. I also have noticed this on Twitter. Some members do not post any thoughts but just a bit.ly link while … |
| | There are a number of different paid and free tools available to track web traffic and web related trends. I have used a number of them and many of them have their strengths and weaknesses. The choice/s of your selected web analytics software depends on the purpose of your website … |
| | Assessing the different types of customers who visit your website can help business owners understand how to best cater to them. Thus, I often appreciate Quantcast's behavioral report for websites. I understand Compete Pro will also have this type of information. For the internet marketers in this community, have you …  |
| | This graph is representative of companies with over 250 employees. With smaller companies, it is usually a one person role. In other companies I have seen, it is an integrated approach in a small operation. What do you think of the graph? |
| | Im sharing some values from eMarketer. Despite the recession, small businesses are spending more on advertising on online networks rather than mobile advertising and podcasting. My question for the small business advertisers is: How has it been the ROI for such marketing tactics? |
| | If you have not created a Facebook page for your business, start doing it soon. If you have created one for your business, what has been your experiences? [url]http://www.facebook.com/advertising/?pages[/url] |
| | I found this very interesting blog post on this issue. I am still wondering how this will impact long term. [url]http://www.seomoz.org/blog/link-consolidation-the-new-pagerank-sculpting[/url]  |
| | When someone follows you on Twitter, do you send them a thank you email? I am trying to access a best practice discussion here. The information available from social media experts range from one extreme to another. |
| | A popular option nowadays have been to include a facebook page and twitter account to promote your business. But the issue is, just because it exists does it means that one has to advertise there. I noticed so many accounts on Twitter that are business related but hardly have any … |
| | What Do You Think Are The Best Three Ways To Promote A New Business? I would say, it all depends on your type of business and what is the goal, but it is always good to have:: 1. Website - non Flash 2. Blog 3. Online Advertising |
| | What approaches do you take into consideration for your multicultural marketing? I have seen ads that cater this with different messaging and adding representative pictures. |
| | Yahoo will officially release Search Pad tomorrow. It allows users to collect information from search pages to one page. With release of a public url, Yahoo will allow data integration with Del.icio.us, Facebook, and Twitter. From a SEO perspective, I wonder how SearchPad will affect the SEO landscape. What do … |
| | Hi I discovered a new social bookmarking site, Pinboard.in. It is a simple site and for short term tagging. But I wonder if businesses will submit their tags here, though the site's tagline is "Social Bookmarking For Introverts". |
| | Hi I am working on a marketing plan for a startup. I realized that every small business was or still is a startup and share similar marketing plan and business objective, whether it is to increase market share and or increase brand awareness. So what have been your experiences regarding … |
| | Now that YouTube has expanded it video uploads to 2GB, this presents a good opportunity for businesses to upload videos about their products or services and how it provides value to the viewer. So will this new limit entice you to use YouTube for your marketing promotion? |
| | I have a few domains that I bought for a startup (still in the planning stage) and I wonder if I can monetize on them. I neer did anything with these domains and some domains I bought through godaddy.com while others I bought through Google. Thanks! |
| | Hi There are lessons we have learned while doing internet marketing. Which lessons have you learned? I have learned: 1. NOT to create a website on Flash, especially the home page. 2. Becareful where you submit your links. 3. You can create the best website but if you dont plug … |
| | I decided to challenge myself and use Bing for a week. I encourage you to use Bing for a few days and report your experiences on this thread. I sure will. If you already have been using Bing, what are your experiences. |
| | Though many may find this page basic, I found it still provide insights. What do you think? [url]http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35291[/url] |
| | Hi I had a G4 for years and I had no problems opening PDFs. Now I have a new MacPro Book and in my Firefox browser, I can't open documents. It just lead to an empty page. I have downloaded some plug ins but it does not help. :-( |
| | Hi I betcha not everyone on this board is an Affiliate Marketer. I know I have heard of it and know of it but dont know much more beyond it is commission based. So for the experts out there on Affiliate Marketing, what advice do you have for someone who …  |
| | The Internet Advertising Bureau just published their social media metrics definition. IAB is helping lead the standardization of social media metrics. http:// [url]www.iab.net/socialmetrics[/url] In previous posts, I have stirred conversations about this topic. With social media being such an integrated part of today's digital age, it is important to ascertain … |
| | I am adding new blogs to read on my Google Reader. So far I have added Nielsen and IAB for its analytics. Which blogs do you follow? |
| | How often to you optimize your website to increase natural search visitors? Do you do it on an ad-hoc basis or consistently every week or quarter? |
| | Blogging and even Vlogging has helped increase business leads and sales. Gary V with his Wine Library has helped make him into a e-wine superstar and generated millions of sales annually. I have seen blogs come and go. Reason being - it takes time to make it grow, not only … |
| | Hi Have you submitted to link directories. If so, what has been your experience? Most best practices guidebooks advise against it. |
| | Last night, I passed by a new bar. This bar was packed. I just happened to make conversation with the owner of the new bar who said that night was the grand opening and he invited all the food and wine bloggers in the NYC area. His tactic was a … |
| | As part of my market research component of a marketing plan, I have used user generated content in my qualitative market research to determine consumers' interest, mindset, and decision making process. I do wonder the veracity of content though at times and whether it will impact the overall findings. So … |
| | I am contemplating advertising on Facebook and I would like to hear your experiences about advertising on Facebook. Thanks! |
| | I have seen SWOT analysis on business plans but how often do you create a SWOT analysis on your marketing plan? Especially in today's market, a SWOT analysis can help understand the competitors' market. |
| | In regards to SEO, I think of the following metrics: 1. # of results per search engine in English 2. differences in # of results among various related keywords 3. different categories represented. 4. Where does your company fall under the first page, second page, and even third page or … |
| | Hi It seems that the trend is that SEO techniques have Google in mind. But what about optimizing for the other search engines like Bing and Yahoo? |
| | One aspect of search engines that worry me is the privacy aspect. Search engines use this information for their behavioral targeting. Look at the grid on the cnet page. [URL="http://news.cnet.com/2100-1029_3-6202068.html"]http://news.cnet.com/2100-1029_3-6202068.html[/URL] So has this issue of privacy ever impacted you on which search engine you will use? |
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