1,104 Posted Topics

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What approaches do you take into consideration for your multicultural marketing? I have seen ads that cater this with different messaging and adding representative pictures.

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Yahoo will officially release Search Pad tomorrow. It allows users to collect information from search pages to one page. With release of a public url, Yahoo will allow data integration with Del.icio.us, Facebook, and Twitter. From a SEO perspective, I wonder how SearchPad will affect the SEO landscape. What do …

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Hi I discovered a new social bookmarking site, Pinboard.in. It is a simple site and for short term tagging. But I wonder if businesses will submit their tags here, though the site's tagline is "Social Bookmarking For Introverts".

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Member Avatar for alarmguard

Google's ranking system does not look favorably towards links exchange. Thus, I strongly recommend you to familiarize yourself with SEO's best practices that can be found on SEMPO and CNET.

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Hi I am working on a marketing plan for a startup. I realized that every small business was or still is a startup and share similar marketing plan and business objective, whether it is to increase market share and or increase brand awareness. So what have been your experiences regarding …

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Member Avatar for MktgRob

Though I don't have direct experience in this, I have known others who have done this. Their results were that their websites benefited in increase traffic and SEO. I dont know about the PageRank. I would predict it will due to LinkedIn's high PageRank.

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Re: Hi

Hi Sara, It is true that due diligence needs to be conducted by job seeker before the job interview. But employers also conduct similar process for potential employees. It is good for job seekers to have the edge during the job interview.

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Member Avatar for MktgRob

I have an option in one of my blogs where I hae to authorize every single comment. Some of legits but the majority are spam. I never authorize them. It is time consuming but it helps.

Member Avatar for MktgRob
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Member Avatar for MktgRob

I actually research on this particular SEO topic for a client some time ago and discovered that: 1. Page and Link Age are important factors 2. But constant updates and content refresh needs to be added to the website to keep the website "fresh". It defintitely will entice the spiders …

Member Avatar for MktgRob
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Member Avatar for MktgRob

I totally agree. During my time in the interactive agency world, I found that bringing a room mix of techies, creatives, digital analytics, and strategists brought a wealth of insights to improve the interactive deliverable.

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I also wonder about the privacy end of it which may present an issue for private users but definitely not for businesses.

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Now that YouTube has expanded it video uploads to 2GB, this presents a good opportunity for businesses to upload videos about their products or services and how it provides value to the viewer. So will this new limit entice you to use YouTube for your marketing promotion?

Member Avatar for xfranco
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I have a few domains that I bought for a startup (still in the planning stage) and I wonder if I can monetize on them. I neer did anything with these domains and some domains I bought through godaddy.com while others I bought through Google. Thanks!

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Hi There are lessons we have learned while doing internet marketing. Which lessons have you learned? I have learned: 1. NOT to create a website on Flash, especially the home page. 2. Becareful where you submit your links. 3. You can create the best website but if you dont plug …

Member Avatar for DansMuayThaiMMA
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Member Avatar for RockNRoll

I agree - free or freemium platforms allow you to test ideas/tactics out and when your community grows, you can migrate the community. A word of advice on growing any online community is that your need to obtain a critical mass/membership and keep them coming/engaged.

Member Avatar for InsightsDigital
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Member Avatar for chandrad

I recommend creating whitepaper in slides format and share it on slideshare with the right keywords. Then, join a few Linkedin groups that you think the members may benefit from your technologies and then share a link to your slides and some information about how the technology helps these potential …

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Member Avatar for MktgRob

Can you please explain what a no follow is? I have an idea but I just want to make sure I am not in the wrong direction. Thanks!

Member Avatar for MktgRob
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I decided to challenge myself and use Bing for a week. I encourage you to use Bing for a few days and report your experiences on this thread. I sure will. If you already have been using Bing, what are your experiences.

Member Avatar for MktgRob
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Though many may find this page basic, I found it still provide insights. What do you think? [url]http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35291[/url]

Member Avatar for MktgRob
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Hi I had a G4 for years and I had no problems opening PDFs. Now I have a new MacPro Book and in my Firefox browser, I can't open documents. It just lead to an empty page. I have downloaded some plug ins but it does not help. :-(

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Hi I betcha not everyone on this board is an Affiliate Marketer. I know I have heard of it and know of it but dont know much more beyond it is commission based. So for the experts out there on Affiliate Marketing, what advice do you have for someone who …

Member Avatar for artagnan1978
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Member Avatar for umairraja52

I also recommend actually creating business cards centering on the new website rather than on the person. At many meetups I have attended, I have received a business card just on the website itself. Usually the business card is bigger than normal cards and its multi color and the color …

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The Internet Advertising Bureau just published their social media metrics definition. IAB is helping lead the standardization of social media metrics. http:// [url]www.iab.net/socialmetrics[/url] In previous posts, I have stirred conversations about this topic. With social media being such an integrated part of today's digital age, it is important to ascertain …

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I am adding new blogs to read on my Google Reader. So far I have added Nielsen and IAB for its analytics. Which blogs do you follow?

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Member Avatar for sitedeal

You need to create content that can be published on other respectable sites, like Press Releases. This press release needs to contain links to specific pages and contain the right mix of related keywords.

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How often to you optimize your website to increase natural search visitors? Do you do it on an ad-hoc basis or consistently every week or quarter?

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Blogging and even Vlogging has helped increase business leads and sales. Gary V with his Wine Library has helped make him into a e-wine superstar and generated millions of sales annually. I have seen blogs come and go. Reason being - it takes time to make it grow, not only …

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Hi Have you submitted to link directories. If so, what has been your experience? Most best practices guidebooks advise against it.

Member Avatar for jaakko
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Last night, I passed by a new bar. This bar was packed. I just happened to make conversation with the owner of the new bar who said that night was the grand opening and he invited all the food and wine bloggers in the NYC area. His tactic was a …

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Member Avatar for DansMuayThaiMMA

That is great! Congrats. I also recommend you to do: 1. Everytime you add a new major component to the site - especially with the Ladies of MMA - create a Press Release and post it online as well as submit it to MMA related sites with a strong PR. …

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As part of my market research component of a marketing plan, I have used user generated content in my qualitative market research to determine consumers' interest, mindset, and decision making process. I do wonder the veracity of content though at times and whether it will impact the overall findings. So …

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Member Avatar for IdeaAlex

It depends on your niche or target segment. I have spent that amount on having a booth at a health fair and materials

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Member Avatar for mspethman

Many of these new search engines are becoming more intuitive or have a semantic component to it. Time will tell which search engine actually yields the best results for users. I remember a time when I liked Altavista better than other search engines.

Member Avatar for DansMuayThaiMMA
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Member Avatar for shujjah

I recommend a manual approach to link exchange. Yes, it can be time consuming but it ensures you control of your links. Research related sites you may want your site to be featured. Then research these sites PR and any other SEO research you can get hold of. If you …

Member Avatar for redesignunit
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I am contemplating advertising on Facebook and I would like to hear your experiences about advertising on Facebook. Thanks!

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I have seen SWOT analysis on business plans but how often do you create a SWOT analysis on your marketing plan? Especially in today's market, a SWOT analysis can help understand the competitors' market.

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Member Avatar for 2bu

I remember that I was in a similar dilemma some time ago when I was working for a beauty product pitch and my team thought going green was one advertising strategy. I found this link back then and it is old but I thought its good insights on the green …

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Does anyone know if Yahoo and MSN use another system to rank websites and how do websites optimize for these two search engines?

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Ultimately, these "black hat" techniques could lead to a very low PageRank and hurt the client's ranking on SERPs.

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In regards to SEO, I think of the following metrics: 1. # of results per search engine in English 2. differences in # of results among various related keywords 3. different categories represented. 4. Where does your company fall under the first page, second page, and even third page or …

Member Avatar for MktgRob
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Hi It seems that the trend is that SEO techniques have Google in mind. But what about optimizing for the other search engines like Bing and Yahoo?

Member Avatar for MktgRob
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Member Avatar for MktgRob

The blogger's insights are similar to a commentary I read back in 1995 or so in which the author stated that web presence is not necessary since it will not be visited much and it is more of a nuisance than a necessity. Now, fast forward to 2009. For a …

Member Avatar for MktgRob
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One aspect of search engines that worry me is the privacy aspect. Search engines use this information for their behavioral targeting. Look at the grid on the cnet page. [URL="http://news.cnet.com/2100-1029_3-6202068.html"]http://news.cnet.com/2100-1029_3-6202068.html[/URL] So has this issue of privacy ever impacted you on which search engine you will use?

Member Avatar for MktgRob
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Hi Very good question. I got into SEO not through the marketing end but via the research route. Back in my non-profit days, I ran the data research and information division and I had to do whatever I had to do to: 1. get information on what patients expected; 2. …

Member Avatar for MktgRob
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Member Avatar for MktgRob

It depends on the banner and the message the banner ad is displaying. Some time, I saw a banner ad featuring a mean looking baby and I just had to click. It lead to an informational site featuring an array of mean looking babies and it was for whooping cough. …

Member Avatar for IdeaAlex
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What is the best way to learn about affiliate marketing for a newbie? Can you please recommend resources. Thanks!

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I recommend going to video related meetups and events and plugging your website there. It is a good start to get buzz.

Member Avatar for bobchrist
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Very insightful article. I will add that with the emergence of better and faster internet based services and technology, internet advertising will have more options, both in the front end and back end (analytics and surveillance).

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The End.