canadafred 220 SEO Alumni Team Colleague Featured Poster

Well looks like Google (the company whose corporate motto is "Do no evil") was implicated by the Snowden leak as vastly co-operating with other Internet companies and the American government to find and collect as much international private data as possible about as many foreigners as posiible. Things like telephone calls made, emails sent and recieved, social network activities, web searches and subsequent web page visits ...).

My question is about money. How much money was Google paid to spy on us for the Americans. Surely this incredibly heartless corporation did not barder our private lives out of the goodness of its heart. This spying by Google goes way back too, long before they captured all our home network passwords with their Google maps mobile, long before they introduced "personalised" search to tack search history, videos watched, web pages visits ... bad Google. This is only the tip of the iceberg. The implications about Google's obvious breach of public trust and even more damaging revelations about the search engine's covert activities will surely follow.

canadafred 220 SEO Alumni Team Colleague Featured Poster

wow, people still ask about PageRank and its effect on rankings in the results pages, what an incredibly resilient illusion the search engine has cast this time, this crazy green googly goop.

canadafred 220 SEO Alumni Team Colleague Featured Poster

You'll likely end up with a pile of jibberish. If you take the time to edit the nonsensial sentences (in an effort to make some sense of it) then likely the search engine will consider the revised paragraphs as unique content.

canadafred 220 SEO Alumni Team Colleague Featured Poster

like animita was saying ... it's a dirty SEO trick, definitely a black hat search engine optimization technique. It mostly involves acquiring links to your competitor webpages from bad neighbourhoods in an effort to demotes your competitor's value. Bad places to acquire links include, link farms, penalized web pages, free-for-all links, using link brokering services in a detectable fashion, dumpster directories, obvious blog comment spamming etc..

canadafred 220 SEO Alumni Team Colleague Featured Poster

PageRank? People still care about that? Wow man.

canadafred 220 SEO Alumni Team Colleague Featured Poster

PR (Google PageRank) is of no value to SEO. PR0 web pages can beat PR6 webpages vying for the same competitive keyphrase. High PR may increase "traffic" because of all the escessive linking activities surrounding most high PR ranked webpages, but it is not qualified traffic insuch that human beings are not really interested in the content on the web pages themselves. It's a bit long to explain as an resp[onse to a post so I'll go away now and paint!!!

canadafred 220 SEO Alumni Team Colleague Featured Poster

cloaking - offering content to the search engine that is different than the content a web browser would receive

indexing - having the search engine crawler follow the links from your landing page to other pages on your site

caching - is the snapshot of a web page that the search engine retains untils it crawls and assesses the web page again

canadafred 220 SEO Alumni Team Colleague Featured Poster

What about them? Are they related?

Of course it's important to good coding. Simple code is best because it needs to clean appearing (non-trickster-like-looking). It should be unriddled of significant coding errors. It should also be as HTML 5.0 compliant as humanly possible. Intelligent coding makes the search engine think it was important enough for someone to properly craft the web page. That give more value to it. Stuff that's thrown together by a machine (and most HTML editors) can send the spider doing some crazy analysis because it appears to be just like all the other spammy junk it requires to digest somehow.

canadafred 220 SEO Alumni Team Colleague Featured Poster

sounds like a piece of shit

canadafred 220 SEO Alumni Team Colleague Featured Poster

You are too focused on satisfying search engines rather than your Internet visitor.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Search Engine Watch came up with another SEO hat type : Asshat SEO

canadafred 220 SEO Alumni Team Colleague Featured Poster

I'm not much of a PPC fan but seeing that your question has been left unanswered for a couple of days I did a bit of research for you.

There seems to be three distinct types of PPC (Pay Per Click) advertising.

  • Search Based PPC
  • Content Network PPC
  • Demographic Based PPC

This article entitled 3 Types of PPC by LucidLead clearly explains each.

canadafred 220 SEO Alumni Team Colleague Featured Poster

what is wrong is that Google's now showing half a page of sponsored results before natural results. It so almost impossible to determine what is the best web page for the search and what Internet marketers pay to be appearing important page to consider. I want to puke when I have to scroll to see my own hard earned top rankings degraded half way down the page and i'm sick and freakin tired of explaining my "mediocre" performances to clients. How can I stick a natural result above all the stealthlike sponsored ads above? They used to put the sponsored ads on the right sidebar, at least it was easier to differentiate. They should be regulated to go back to that model. This is just not right. The best web page should rank at the top no matter how much the search engine's bribed.

Is SEO on its way out ... indeed. The corporation obviously didn't make enough money from search advertising last year (38 billion). It isn't about being the best service or the better consumer choice that'll rank web pages anymore. It's about appearing to be and that is part of the grand illusion orchestrated by the do no evil crew for its investors.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Evaluation. Evolution. Likely evaluation. The best tool to evaluate a web site's SEO strategy is the brain. You may get hints of how successful a strategy is using Google Webmaster Tools, Alexa, auto searchers ... but actually performing searches and assessing things like a keyphrase competitor's web page's content, your own source coding, navigation system, external influences, quality of traffic ... these things require actual mental work and experience that cannot be replaced with any single technology, yet.

canadafred 220 SEO Alumni Team Colleague Featured Poster

So why do it? If you don't know how to swim are you going to jump into a deep pool? Before you do anything you should research the activity and weigh out the benefits/consequences. Ask yourself, are you writing this article for people to read or is it in hopes that the search engine will rank your site better? If it is for the latter then you are likely wasting your time.

canadafred 220 SEO Alumni Team Colleague Featured Poster

I don't use Wordpress but think, as you want to keep real blog comments, that you'll likely don't have any other option but to sift through your comments to determine which ones are legitimate and which ones are comment spam. 10 comments shouldn't take you more that two minutes a day to process.

canadafred 220 SEO Alumni Team Colleague Featured Poster

you'll likely have to ask the webmaster that question.

canadafred 220 SEO Alumni Team Colleague Featured Poster

A Google friendly web site can be highly optimized but has content intended for a human visitor to find and is not created specifically for the search engine. Google friendly web sites load quickly and have few coding errors. A Google friendly web site is not static, it evolves over time.

The main advantage to having a naturally optimized site is in establishing trust with the search engine. Once a pattern is established with the crawler, then SEO is as simple of keeping the search engine interested with even more useful, unique content from your web pages.

canadafred 220 SEO Alumni Team Colleague Featured Poster

ya, in your case, it's probably best to use some kind of content management system (CMS), such as blogging. Wordpress is ok but I find blogger better. That's just me though. Others prefer Joomla. The platform is irrevelant provided you can emphasize your keyword phrases seamlessly throughout the presentation.

canadafred 220 SEO Alumni Team Colleague Featured Poster

That's really good advice. I think you may have understated the need for a powerful Google+ presence. A G+ Business Page is branded to the web site and the Google Business Listing. Business listings will likely play a more important role in the results pages over time. It's good to get entrenched early. I like incorporating blogger which autogenerates Google+ posts.

canadafred 220 SEO Alumni Team Colleague Featured Poster

The very first line of text on the web site should answer your question

Increas your Visitor with use following Fuctions

canadafred 220 SEO Alumni Team Colleague Featured Poster

1.
Crafting content is key to succesful blogging, in SEO. This may not necessarily generate many readers but will bring in "qualified" traffic. In writing well, I mean using the reach of the English language. Proper grammar and spelling are imperative. Intelligent copy is non-repetitive so keyword phrases need to be supported using related words that the search engine can detect. Using synonymous keyphrases, altering prefixes and suffixes, abbreviations, acronyms ... these language components can brincg a sense intelligence to your post, enforcing the important words. The search engine understands the difference between a well-crafted post and a copy/paste/modified/monitized/linked up piece of puke that's not likely worth its crawler's visit.

Here's an example a group of related words I would use in the copy : Bed and Breakfast in Toronto, B&B, Ontario tourist accomodations, downtown hotels with free breakfast
2.
Another thing is that you can emphasize keywords lightly using Bold or Italic or increased font size ... use the blog tools that could help highlight important keyphrases. Heading is a good one too.

3.
Always use keyword labels to create cloud or category gadget. These are naturally born internal links that generally have more value than most types of incoming links.

For Successful Blogging - Write Exceptional Blog Post Content
canadafred 220 SEO Alumni Team Colleague Featured Poster

Most tend to neglect the value of a well crafted paragraph. Optimizing copy encourage the full use of the English language: its verb tenses, the alteration of prefixes and suffixes. Repetition of keywords proved poiintless after Inktomi, in today's SEO there is value in a synonymous keyphrase or an abbreviation, an antonym ... the search engine understands there is value in writing intelligently. Taking the time to write well implies the author intended it to be read, by humans. This is the art that differentiates the white hats from the rest of the SEO fluff.

canadafred 220 SEO Alumni Team Colleague Featured Poster

You take charge of your SEO. It's easy. Create unique content. Gain credibility with the search engine over time. Learn how to optimize web page components. That's it. Continue to create optimized content as required.

canadafred 220 SEO Alumni Team Colleague Featured Poster

#1 SEO Tip - learn how to write well.

canadafred 220 SEO Alumni Team Colleague Featured Poster

There's tons of good articles here at Daniweb (do searches at the top right of any page) explaining different aspects of search engine optimization. You'll find out about things you can do to your web site to improve your rankings. They'll be things off site you can do to help boost your position in the search engine results pages. SEO isn't about one technique or thing you can do or one tag you can tweak. Sound SEO involves working several fronts.

canadafred 220 SEO Alumni Team Colleague Featured Poster

whoa, that's messed up ... stuff. Sounds like a spider regurgitation.

canadafred 220 SEO Alumni Team Colleague Featured Poster

oh man. Good facebookers' are necessarily search engine optimisers. Facebook pages are mostly intended to interact with potential customers and often lead them to a telephone number or web page. Facebook indeed can drive some targeted traffic to web pages directly, SEO in the same way drives it from the results pages. How Facebook influences positioning in search engine rankings is coincidental.

Search engine optimisation is a field of Internet marketing in the same way Banner Ads are and Social mediasts are and ad managers; all various disciplinbes of Internet marketing, closely related but distinctively separate.

Although Social media triggers can positively boost rankings in the search engine results pages, it is not SEO. It may influence SEO.

canadafred 220 SEO Alumni Team Colleague Featured Poster

http://static.googleusercontent.com/external_content/untrusted_dlcp/www.google.com/en//webmasters/docs/search-engine-optimization-starter-guide.pdf
from the source itself, don't follow explicitly, forget about anything they refer to as link building, bunch of baloney.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Search Engine Ads - click-throughs generate revenues for the search engine (with little control of clicking trickeries seemingly).

Link Farms - amasses links for a variety of revenue generating intent often through search engine ads click-throughs.

Dumpster Directories - accepts links haphazardously for profit in one fashion or another often with the intent of generating revenues through search engine ad clickthroughs.

Link Brokers - is a fraud in some states, blatantly sells hyperlinks for search engine ranking value often for the awarded web page to generate click-through revenues.

Link Building Strategists - generate income by creating hyperlinks for the intent of manipulating the search engine.

Scraper Sites ...

Purposeless Forums ...

banner ads, phony yellowpages ...

(sole purpose of existence revolves around capitalizing on hyperlinks)

My point? Oh ya. It's a ... a ... it's this: It's a big machine. The corporate giant has no conscience. Internet marketers globally pick away at pennies. Delusions and illusions amount and infest ... ya. That's my point.

Where does the money come from to support this industry revolved around the hyperlink?

canadafred 220 SEO Alumni Team Colleague Featured Poster

You are using Google Adwords to purchase ads not Google Adsense. If human beings are clicking your ads for the purpose of buying your product or service then 8 clicks are better than 1 doesn't matter where the traffic derives.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Khaki Hat SEO's are all knowing and can move across search engine optimisation hat shades seemlessly. Ok that's my last one good by.

canadafred 220 SEO Alumni Team Colleague Featured Poster

The last facelift to complete the purple scheme seemed to gel things together a bit better for me. There were many other changes implemented during the same period (a year ago?). I like the colour shades. They are strong, noble yet friendly and warm.

canadafred 220 SEO Alumni Team Colleague Featured Poster

That was very perceptive. Really gotr me thinking. I was especially intrigued with the part about mobile triggers. Google locates well now, that data has tangible apllication. I think it should already be assign value from obvious trends it detects from mobile users. For example, 1000 people could shout out on Facebook how great a restaurant is but 1000 people at the restaurant is clear evidence of its popularity. Actual humans are a more credible source of data than all the little Internet marketers we've all become through Facebook training. LIKE ME!!!!! l\or take it a step further ... everybody LIKE my friends aunt's mother's husband's business.

As Facebook seems to be developing search we'll likely see that war heat up. Facebook doesn't seem as easy to exploit as Google+ is. I get lot less spam from Facebook, if any. Maybe Facebook search will catch on.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Search engine optimization cannot be both black and white hat simultaneously. It's white hat SEO or it engages in manipulating the results pages giving it grey to black shades.

canadafred 220 SEO Alumni Team Colleague Featured Poster

people need to click the ad in order to count as traffic, whether the impression was cheap or expensive. How that equates in volume of traffic depends on a few factors but size of budget is a big one.

canadafred 220 SEO Alumni Team Colleague Featured Poster

There could be such a thing as Transparent Hat SEO. That's when content from a source is deemed to be valuable based exclusively on the historical relationship between the search engine and the web site delivering the new content. No search engine considerations are required when a web site reaches this level of trust.

canadafred 220 SEO Alumni Team Colleague Featured Poster

in your case probably Adsense

canadafred 220 SEO Alumni Team Colleague Featured Poster

You may want to do what I've seen others do on Facebook coupons, Google Adwords coupons etc. Create new fictitious profiles to take advantage of the freebies. This appears to work practically undetectably and particularly well if your connection's IP derives outside the continents of North America, Australia, Antartica and Europe (that leaves Asia, South America, Africa for those counting).

canadafred 220 SEO Alumni Team Colleague Featured Poster

Blue Hat? I think the term a creation of Blue Hat SEO (an Internet marketing company). In the context they created for the term:

Blue Hat SEO = Black Hat SEO

.

In general, these are the accepted hat shades of SEO.

Black Hat SEO - disregard for quality content guidelines
Grey Hat SEO - practices trendy search engine manipulation
White Hat SEO - follows the quality content guidelines
.

Then there's the newbies to search engine optimisation:

Green Hat SEO - usually engages in Grey Hat techniques because they are new to SEO and have no clue about hat shades nor what they are doing in their search engine optimization strategies. These types are ethically salvageable.

canadafred 220 SEO Alumni Team Colleague Featured Poster

There are so many more valuable things you can be doing with your life rather than wasting it copy/pasting your junk.

canadafred 220 SEO Alumni Team Colleague Featured Poster

If you stuff an author tag with keywords then it would be grey hat seo. I do not agree with seeking incoming links as white hat seo. That also is grey hat.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Forget about PageRank. It isn't an indicator of anything useful and has little if no influence on where a web page ranks for keyphrase searches.

canadafred 220 SEO Alumni Team Colleague Featured Poster

One IP address can host a google of web sites (that's one before infinity). Company's have gone public (made millions and millions of US dollars) with the advent of virtual hosting. Once upon a time, every web site had its own unique IP address. The search engines actually thrive on link building in this manner, and have long ago become delirious in its combating link spam born this way. In today's world, practically every web site on the Internet shares an IP address. The question is - who do you share it with? If your lovely little 8 page business web site is sharing an IP address that is saturated with spammer and con artists then it will devalue your site for it. Remember about neighbourhood, Google used to suggest not to get links from "bad neighbourhoods. The IP address of a web site is an indicator of its own neighbourhood. Here's an example, if I have a web site hosted on a server, say, in Pakistan, and it hosts thity-five other web sites all sharing the same IP, wouldn't that appear to easily trigger for spam dampers? Let's say all that all these sites heavily interlink themselves and have amassed a whopping total of sixty-nine million scraper pages auto-generated to boot. Their actual content is data mined robotically and the whole network becomes one powerful scraper site whose exclusive agenda is to generate ad revenue (through either unavoidable click-through or outright click-through spam). Now, Do you think ... Do …

canadafred 220 SEO Alumni Team Colleague Featured Poster

Experience in SEO will help you understand what types of search engine optimization techniques are consistently effective. Although the exact formulas for determining ranking success may be "secret"; original optimized web page content will always have an advantage in the results pages when it compares search queries with the huge sea of artificially empowered mediocrities.

canadafred 220 SEO Alumni Team Colleague Featured Poster

The search engine did in fact suggest several Grey Hat SEO techniques in its webmaster guideines but has since removed them. In particular was link swapping. Likely, this grey hat technique still merits value but the search engine is wise not to mention that anymore.

canadafred 220 SEO Alumni Team Colleague Featured Poster

It's hard to imagine how such a simple Internet task could have evolved into one of the biggest social tragedies of our day.

Ever since Google smashed the world with this PageRank nonsense, it seems the object of the growing Internet marketing world is to link, and incessantly they do. It's to the point of lunacy now. The link building frenzy has gone completely nuts. It's way out-of-hand and may never be reeled back in. The money's flying everywhere and there's no body controlling it.

My neighbours use search engines ads (poorly most the time). They have 0% knowledge where there advertising dollar is REALLY going. Not a clue and not a care. This apathetic attitude is prevalent throughout society. Nobody seems to care. As long as the rankings are in place and the telephone is ringing once in a while it all seems like a good bang for the buck. But it isn't. It isn't even close. In my opinion it is advertising dollars that are very poorly spent. Not a wise investment.

The search engines have become corporate and their only goal now is to exploit the hyperlink in order to maximize profit for its shareholders. Search engine advertising dollars down the drain into the pockets of both corporations and the best international link manipulators; who work together to encourage exploiting the once useful hyperlink.

Link building is unregulated and the search engine likes it that way. There are no rules determining what constitutes ethical use of of …

canadafred 220 SEO Alumni Team Colleague Featured Poster

You made me research. To me Dublin Core seems like something used to automate content. In that perspective, it is always unwise to automate content unless you intentionally are trying to spam the search engines, then automation sometimes works well, for a while.

canadafred 220 SEO Alumni Team Colleague Featured Poster

Create a professional Facebook book page and study a bit about Social Media Optimization. Get a Google+ business listing. Write Google+ postings. Incorporate an external blog providing quality optimized content showing off your expertise, providing your visitors with interesting behind the scenes look at your business, the individual characters in your business ... These are outside factors that will positively influence your rankings when implemented properly.

Within your web site you can optimize stuff too. You need a real friendly web site, unique but welcoming. Get your visitors to like your site on Facebook, G+ etc. Within your actual content: write clever keyphrase rich web page Titles. Rename your web pages logically separating words with hyphens. Rename images. Use alt attributes lightly. Rewrite your content using better optimized paragraphs, Headings, textual anchors pointing to important web pages in the site (the landing page for example). Oh there's so much more you can do but whatever you do .... DON'T fall for any link building schemes. My white hat SEO suggestions will suffice when attaining and SUSTAINING top rankings. Good Luck!

canadafred 220 SEO Alumni Team Colleague Featured Poster

You need to include the words "novelty item" whenever you get rejected by a search engine. Your web site should clearly be about your product and not a clever gateway to more ... vivacious adult content.